Branded short links on your own domain, routed by country or device, with QR codes and click analytics
- Deploy
- One-click
- License
- AGPL-3.0
- GitHub stars
- 107 stars
- Last commit
Self-hosted alternatives to Bitly
Bitly is a link management service that shortens URLs, creates QR codes and reports clicks. Two listed apps do its main job and run in your own Cloudflare account.
Each answer comes from the app’s README and source code, compared with the features Bitly describes on its own site.
Self-hosted URL shortener with a REST API, typed SDKs and an MCP server, on Workers, D1 and Cloudflare Access
- Deploy
- One-click
- License
- Apache-2.0
- GitHub stars
- 30 stars
- Last commit
Bitly features, app by app
| Feature | OpenShort.link | shrtnr |
|---|---|---|
| Shorten long links | Yes | Yes |
| Custom domains and custom back-halves | Yes | Partly |
| QR codes for links | Yes | Yes |
| Click analytics by location, referrer and device | Yes | Yes |
| UTM campaign tracking | Yes | Partly |
| Bulk link creation | Yes | No |
| API for creating and managing links | Yes | Yes |
| Link-in-bio pages | No | No |
Branded short links on your own domain, routed by country or device, with QR codes and click analytics
- What a Bitly user would miss
- Link-in-bio pages.
- What it adds
- It routes visitors by country, city, operating system or device type, sets per-link Open Graph tags, and keeps links, users and settings in your own D1 database.
- Yes Shorten long links. Worker redirects with a 301, 302, 307 or 308 code per link.
- Yes Custom domains and custom back-halves. Multiple custom domains and custom slugs.
- Yes QR codes for links. Built-in QR codes with scan tracking.
- Yes Click analytics by location, referrer and device. Analytics Engine breakdowns by country, device, browser, OS and referrer.
- Yes UTM campaign tracking. UTM and custom parameter breakdowns.
- Yes Bulk link creation. CSV import with column mapping and bulk edits.
- Yes API for creating and managing links. REST API with API keys.
- No Link-in-bio pages. Not in the README.
Self-hosted URL shortener with a REST API, typed SDKs and an MCP server, on Workers, D1 and Cloudflare Access
- What a Bitly user would miss
- Link-in-bio pages, bulk import and UTM reports.
- What it adds
- Bundles add up the clicks of a campaign's links, one link can answer on several slugs, and an MCP server lets AI assistants create and query links.
- Yes Shorten long links. Random slugs from three characters, with idempotent creation.
- Partly Custom domains and custom back-halves. Custom slugs and several slugs per link; served from the one domain the Worker is attached to.
- Yes QR codes for links. SVG QR codes with scans counted apart from clicks.
- Yes Click analytics by location, referrer and device. Country, referrer, device type, OS and browser.
- Partly UTM campaign tracking. UTM parameters are stored on each click but not yet reported.
- No Bulk link creation. Link import and export are listed as not yet available.
- Yes API for creating and managing links. REST API with OpenAPI spec, TypeScript, Python and Dart SDKs and an MCP server.
- No Link-in-bio pages. Not in the README.