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Self-hosted alternatives to Moz Pro

Moz Pro is a hosted SEO suite for keyword research, rank tracking, site crawls, link research and reporting. One listed app does its main job and runs in your own Cloudflare account.

Each answer comes from the app’s README and source code, compared with the features Moz Pro describes on its own site.

  • OpenSEO Keyword Research with keyword volumes, CPC and intent, a search trend chart and SERP analysis

    Pay-as-you-go keyword research, rank tracking and site audits on your Cloudflare account, with an MCP server for agents

    Deploy
    CLI
    License
    MIT
    GitHub stars
    22.6k stars
    Last commit

Moz Pro features, app by app

FeatureOpenSEO
Keyword research with search intentYes
Rank tracking across engines, locationsPartly
Site crawl and technical auditYes
Link research with authority metricsPartly
Competitive research and SERP analysisPartly
On-page recommendationsNo
Custom reportsPartly
AI visibility trackingYes

Pay-as-you-go keyword research, rank tracking and site audits on your Cloudflare account, with an MCP server for agents

What a Moz Pro user would miss
It has no on-page grader; it covers other search engines and Moz Domain Authority only in part; data comes from DataForSEO through your own API key rather than a vendor index.
What it adds
Your Cloudflare account holds the data, and you pay DataForSEO per request with your own key.
  • Yes Keyword research with search intent. Volume, difficulty, CPC, intent and trends.
  • Partly Rank tracking across engines, locations. Google only; desktop, mobile, city targeting.
  • Yes Site crawl and technical audit. Critical, warning and info issues; 10,000 pages self-hosted.
  • Partly Link research with authority metrics. Domain and link authority and spam score from DataForSEO; not Moz Domain Authority.
  • Partly Competitive research and SERP analysis. Any-domain overview and SERP comparison; no keyword gap report.
  • No On-page recommendations. No on-page grader, optimizer or writer found.
  • Partly Custom reports. Agent-written HTML reports; no white-label option found.
  • Yes AI visibility tracking. ChatGPT, Gemini and AI Overviews prompts with mentions and citations.

Sources:github.com/every-app/open-seo#readmegithub.com/every-app/open-seo/blob/main/src/client/features/rank-tracking/SearchTargetingField.tsx