Self-hosted alternatives to Vercel Web Analytics

InsightFlare

Cookie-free web analytics with funnels, UTM reports and real-time visitors, hosted in your own Cloudflare account

What a Vercel Web Analytics user would miss

Detailed data is kept for one year unless you add an R2 archive bucket.

What it adds

Data stays in your Cloudflare account, and it adds bot request observation.

• Yes Cookie-free visitor counts. No cookies; about 3 KB script.
• Yes Visitors, page views, bounce rate. Visitors, pageviews, bounce rate.
• Yes Panels: pages, referrers, countries, devices. Pages, referrers, UTM, geo, device, OS, screen size.
• Yes Custom events. Custom events with JSON properties.
• Yes Bot traffic exclusion. User agent and Cloudflare bot score.
• Yes CSV export of panel data. CSV export of report tables.

Sources:github.com/RavelloH/InsightFlare/blob/main/.github/readme/README.en.md

Traks

Cookie-free website analytics with live visitors and history in R2, installed into your account by a web wizard

What a Vercel Web Analytics user would miss

It has no data export; it needs Workers Paid and uses Pipelines and R2 SQL, which its README calls open beta.

What it adds

Data stays in your Cloudflare account, and history is kept in R2.

• Yes Cookie-free visitor counts. No cookies; one t.js tag.
• Yes Visitors, page views, bounce rate. Visitors, pageviews, bounce rate.
• Yes Panels: pages, referrers, countries, devices. Pages, sources, UTM, locations, devices.
• Yes Custom events. Events with properties and a value.
• Yes Bot traffic exclusion. Bots filtered; AI agents reported apart.
• No CSV export of panel data. No CSV export found.

Sources:github.com/shivamanupadi/traks#readme

Edgemetry

Cookie-free web analytics for your own sites, built on one Worker and one D1 database sized for the free tier

What a Vercel Web Analytics user would miss

It has no data export; it covers custom events only in part; its README puts the Workers Free ceiling near 20,000 visits a day.

What it adds

Data stays in your Cloudflare account, and daily rollups are never deleted.

• Yes Cookie-free visitor counts. No cookies or visitor ID; about 2.1 KB script.
• Yes Visitors, page views, bounce rate. Visitors, pageviews, bounce rate.
• Yes Panels: pages, referrers, countries, devices. Pages, referrers, UTM, country, browser, OS, device.
• Partly Custom events. Named events; no properties.
• Yes Bot traffic exclusion. Bots dropped before any write.
• No CSV export of panel data. CSV export is on the roadmap.

Sources:github.com/hayaran/Edgemetry#readme

Counterscale

Cookie-free web analytics you host in your own Cloudflare account, with tracker and dashboard in one Worker

What a Vercel Web Analytics user would miss

It has no custom events or bot filtering; it covers all of these panels and data export only in part; the dashboard shows only the last 90 days that Analytics Engine keeps.

What it adds

Data stays in your Cloudflare account, and history is copied to R2.

• Yes Cookie-free visitor counts. No cookies or fingerprinting; one script tag.
• Yes Visitors, page views, bounce rate. Pageviews, visitors, bounce rate.
• Partly Panels: pages, referrers, countries, devices. No entry or exit pages, OS or screen size.
• No Custom events. Pageviews only.
• No Bot traffic exclusion. No bot filtering in the collect route.
• Partly CSV export of panel data. R2 Arrow rollups; no CSV export.

Sources:github.com/benvinegar/counterscale#readme